President and Chief Fashionista Officer
Often described as a Renaissance woman, given her diverse range of talents, Jennie embodies the perfect harmony between innovation and pragmatism. Her combined interests, academic achievements, globetrotting and professional ambitions led her to adventures in law, acting, writing, fine-arts, teaching and public speaking. As a true creative-analytical hybrid, Jennie found her niche in the realm of branding, marketing, conceptual design and audience engagement, where she applies her eclectic savvy with a refreshing fluidity. As Chief Fashionista Officer, Jennie taps into her colorful sense of style and artistic flair to JeliCrush’s curated selections.
Creative Director and CEO
Lior Azoulai is a highly experienced art director, brand architect, graphic designer, architectural designer, and fine artist. Born in Israel but raised around the world, Lior was exposed to a multitude of visually rich and diverse cultures and design sensibilities—from the pop-art and modernism movements of the Western world while living in Paris and New York, to the intricately ornate and intensely colorful expressions of the Eastern world while living in India and Cambodia, to the blend of East meets West while living in Israel. Always pushing the envelope, Lior continually evolves and elevates JeliCrush’s brand experience.
Buyer and Customer Care
Always up for a challenge, and pushing her limits, Melissa has surpassed 1200 Orangetheory classes and 2 National Physique Committee (NPC) bikini-level bodybuilding competitions. As she has truly put performance athleisure to the test, Melissa brings her experience and her eye for quality and style to the table as a Buyer for JeliCrush. Consistent with her creativity and elevation mindset, she created her jewelry line, A11ure – featuring her custom designed and hand-crafted bracelets.
Senior Graphic Designer
Demonstrating an organic, artistic ability and interest, Cindy began taking art classes at the age of five. Though formally trained in drawing, painting, pastels, charcoals and photography, Cindy discovered her passion for graphic design in college. After graduating from Rider University, Cindy embarked on her branding and design career. She joins Team moxie with some 20 years of New York City agency experience, along with her passion for traveling, knitting and reading Harry Potter novels.
Consumer Intelligence Manager
Lorena embodies the concept of rolling up her sleeves and doing her work with dedication, passion, and positivity. Her Marketing & Management Bachelor’s degree from Florida Atlantic University, coupled with her experience, has led to Lorena’s achievements in marketing, accounting, and consumer intelligence. She thrives under pressure and effectively communicates with her peers. Very proud of her Peruvian heritage, Lorena enjoys sharing her culture and traditions with others and interacting with people from around the globe.
Warehouse and Logistics Manager
With a zest for adventure, Etty brings her extensive international travel, outdoor explorations, and diverse work experience from myriad industries to the JeliCrush team. Etty not only rises to the occasion when presented with a new challenge, but also garners excitement from her peers to collectively put the pedal to the medal and successfully cross the finish line. She appreciates and especially enjoys exposure to diverse ethnic cultures, and delights in learning about their languages, food and music.
Join Our Team
We are always on the lookout for creative and talented individuals to join our team. Please complete our contact form and mention job inquiry in your message, and send us a link to your resume and (if applicable) your portfolio.